{"id":17995,"date":"2021-06-20T08:42:07","date_gmt":"2021-06-20T06:42:07","guid":{"rendered":"https:\/\/techbcndev.wearefirma.com\/event\/innovacion-desde-una-corporate-la-innovacion-en-nestle-a-traves-del-cafe\/"},"modified":"2021-06-20T08:42:07","modified_gmt":"2021-06-20T06:42:07","slug":"innovacion-desde-una-corporate-la-innovacion-en-nestle-a-traves-del-cafe","status":"publish","type":"event","link":"https:\/\/www.techbarcelona.com\/ca\/event\/innovacion-desde-una-corporate-la-innovacion-en-nestle-a-traves-del-cafe\/","title":{"rendered":"Innovaci\u00f3n desde una Corporate: La innovaci\u00f3n en Nestl\u00e9 a trav\u00e9s del caf\u00e9"},"content":{"rendered":"

Nestl\u00e9 est\u00e1 en b\u00fasqueda constante de conectar con partners alrededor del mundo conocedor de que la innovaci\u00f3n es clave para continuar liderando el sector.<\/p>\n

Desde Nestl\u00e9 se explora cualquier oportunidad de negocio o colaboraci\u00f3n que combine no solo innovaci\u00f3n de producto sino tambi\u00e9n aquella innovaci\u00f3n en modelo de negocio, producci\u00f3n, distribuci\u00f3n o \u00e1reas relacionadas.\u00a0A trav\u00e9s de este encuentro, Nestl\u00e9 comenzar\u00e1 el debate de la innovaci\u00f3n y se abrir\u00e1 al ecosistema de startups para detectar oportunidades.<\/p>\n

Ponentes de la actividad<\/strong><\/p>\n

Jos\u00e9 Luis Mart\u00ednez, Market Intelligence & Innovation Manager Nestl\u00e9 Spain<\/p>\n

Jaime de la Rica, Marketing Manager, Nestl\u00e9 Nespresso<\/p>\n

Agenda de la actividad<\/strong><\/p>\n

09:30 \u2013 10:15\u00a0\u00a0\u00a0 \u00a0Keynote: La innovaci\u00f3n en Nestl\u00e9 a trav\u00e9s del caf\u00e9<\/p>\n

Speaker: Jos\u00e9 Luis Mart\u00ednez<\/p>\n

10:15 \u2013 10:30 \u00a0\u00a0\u00a0Q&AKeynote: \u201cAI at Nestl\u00e9: potential, challenges and examples\u201d<\/p>\n

Speakers: Jos\u00e9 Luis Mart\u00ednez and Jaime de la Rica<\/p>\n

10:30 \u2013 11:00\u00a0 \u00a0\u00a0Networking coffee<\/p>\n

\n

Los asistentes conocer\u00e1n de primera mano el proceso de innovaci\u00f3n en una corporaci\u00f3n dentro de la industria Fast Moving Consumer Goods (FMCG), y en particular, dentro de Nestl\u00e9, compa\u00f1\u00eda n\u00famero 1 en el mundo de FMCG.\u00a0Los participantes descubrir\u00e1n las innovaciones y reinvenciones \u00a0que ha sufrido una categor\u00eda tan cotidiana como el caf\u00e9 desde\u00a0su importancia en la Revoluci\u00f3n Industrial hasta la creaci\u00f3n del sistema de c\u00e1psulas de caf\u00e9 o los m\u00e1s recientes movimientos en grandes marcas de caf\u00e9 en el mundo como Starbucks.<\/p>\n

Adem\u00e1s, se hablar\u00e1 de todos los factores que influyen en la innovaci\u00f3n en general y los retos a los que se enfrenta una gran organizaci\u00f3n a la hora de innovar.<\/p>\n

UBICACI\u00d3N<\/strong><\/p>\n

Planta 2D, Espai Estrella Damm \u2013 Pier01<\/p>\n","protected":false},"featured_media":8220,"template":"","class_list":["post-17995","event","type-event","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"\nInnovaci\u00f3n desde una Corporate: La innovaci\u00f3n en Nestl\u00e9 a trav\u00e9s del caf\u00e9 - Tech Barcelona<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.techbarcelona.com\/ca\/event\/innovacion-desde-una-corporate-la-innovacion-en-nestle-a-traves-del-cafe\/\" \/>\n<meta property=\"og:locale\" content=\"ca_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Innovaci\u00f3n desde una Corporate: La innovaci\u00f3n en Nestl\u00e9 a trav\u00e9s del caf\u00e9 - Tech Barcelona\" \/>\n<meta property=\"og:description\" content=\"Nestl\u00e9 est\u00e1 en b\u00fasqueda constante de conectar con partners alrededor del mundo conocedor de que la innovaci\u00f3n es clave para continuar liderando el sector. 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