{"id":70026,"date":"2024-03-19T16:36:06","date_gmt":"2024-03-19T15:36:06","guid":{"rendered":"https:\/\/www.techbarcelona.com\/posting\/ten-communication-technology-trends-for-2024\/"},"modified":"2024-03-19T16:36:06","modified_gmt":"2024-03-19T15:36:06","slug":"ten-communication-technology-trends-for-2024","status":"publish","type":"posting","link":"https:\/\/www.techbarcelona.com\/ca\/posting\/ten-communication-technology-trends-for-2024\/","title":{"rendered":"Ten communication technology trends for 2024"},"content":{"rendered":"

The world of technology is constantly changing, and each year brings with it new predictions and trends that shape the global business and technology landscape. In this article, we will analyse and compile the\u00a0<\/span>top ten global business and technology media trends\u00a0<\/span><\/b><\/a>that will influence public relations and communications programmes throughout 2024.<\/span>\u00a0<\/span><\/p>\n

As expected, many predictions are based on AI and its impact on companies, the wider economy and society. From training to start-ups, regulation to reality, predictions generally focus on the practical impact it will have this year following the meteoric rise in its diffusion and use over the past year. Our top 10 also includes the growth of quantum computing and cybersecurity, a vision for sustainability and clean technologies, as well as more media-friendly topics such as virtual reality.<\/span>\u00a0<\/span><\/p>\n

Will\u00a0<\/span>these<\/span>\u00a0predictions<\/span>\u00a0come<\/span>\u00a0true<\/span>?<\/span><\/span>\u00a0<\/span><\/strong><\/h2>\n

Although<\/span>\u00a0we<\/span>\u00a0cannot<\/span>\u00a0know<\/span>\u00a0the<\/span>\u00a0future<\/span>,\u00a0<\/span>when<\/span>\u00a0considering<\/span>\u00a0the<\/span>\u00a0collective<\/span>\u00a0outlook<\/span>,\u00a0<\/span>these<\/span>\u00a0trends<\/span>\u00a0could<\/span>\u00a0be\u00a0<\/span>seen<\/span>\u00a0as a\u00a0<\/span>conclusive<\/span>\u00a0view<\/span>\u00a0of<\/span>\u00a0what<\/span>\u00a0might<\/span>\u00a0happen<\/span>\u00a0this<\/span>\u00a0year<\/span>.\u00a0<\/span>From<\/span>\u00a0a\u00a0<\/span>communication<\/span>\u00a0and<\/span>\u00a0media<\/span>\u00a0point<\/span>\u00a0of<\/span>\u00a0view<\/span>,\u00a0<\/span>these<\/span>\u00a0trends<\/span>\u00a0provide<\/span>\u00a0a\u00a0<\/span>starting<\/span>\u00a0point<\/span>\u00a0of<\/span>\u00a0themes<\/span>\u00a0to<\/span>\u00a0follow<\/span>,\u00a0<\/span>to<\/span>\u00a0use<\/span>\u00a0for<\/span>\u00a0or<\/span>\u00a0against<\/span>, as\u00a0<\/span>well<\/span>\u00a0as\u00a0<\/span>to<\/span>\u00a0report<\/span>\u00a0on<\/span>\u00a0and<\/span>\u00a0support<\/span>\u00a0strategic<\/span>\u00a0planning<\/span>.<\/span><\/span>\u00a0<\/span><\/p>\n

Media\u00a0<\/span>analysis<\/span><\/span>\u00a0<\/span><\/strong><\/h2>\n

We have conducted an analysis of the top ten globally reported topics that will define the technology media landscape in the coming year.\u00a0\u00a0<\/span>\u00a0<\/span><\/p>\n

From Wired to Computer Weekly, Gartner to Omdia and the FT to the BBC, these trends represent the views of some of the most influential channels around the world. Many predictions focus on AI and its impact on business, the economy and society at large.<\/span>\u00a0<\/span><\/p>\n

Top ten\u00a0<\/span>technology<\/span>\u00a0predictions<\/span>\u00a0for<\/span>\u00a02024<\/span><\/span>\u00a0<\/span><\/strong><\/h2>\n
    \n
  1. Increased\u00a0<\/span><\/b>practical\u00a0<\/span>use of generative AI<\/span><\/b>\u00a0with business return on investment.<\/span>\u00a0<\/span><\/li>\n
  2. Increased productivity\u00a0<\/span><\/b>of Copilot.\u00a0<\/span>\u00a0<\/span><\/li>\n
  3. Advances\u00a0<\/span><\/b>in\u00a0<\/span>quantum computing.<\/span><\/b>\u00a0<\/span>\u00a0<\/span><\/li>\n
  4. Increased concern<\/span><\/b>\u00a0and sophistication in\u00a0<\/span>cybersecurity<\/span><\/b>.\u00a0<\/span>\u00a0<\/span><\/li>\n
  5. Increased\u00a0<\/span>demand for clean technologies<\/span><\/b>\u00a0and electric vehicles.\u00a0<\/span>\u00a0<\/span><\/li>\n
  6. Adoption of\u00a0<\/span><\/b>fully wireless\u00a0<\/span>networks\u00a0<\/span><\/b>by enterprises.\u00a0<\/span>\u00a0<\/span><\/li>\n
  7. Growth\u00a0<\/span><\/b>of\u00a0<\/span>augmented and virtual<\/span><\/b>\u00a0reality<\/span><\/b>.\u00a0<\/span>\u00a0<\/span><\/li>\n
  8. Renewed focus on\u00a0<\/span>sustainability<\/span><\/b>.\u00a0<\/span>\u00a0<\/span><\/li>\n
  9. Development of\u00a0<\/span>multi-modal AI systems.\u00a0<\/span><\/b>\u00a0<\/span><\/li>\n
  10. Increasing legal challenges<\/span><\/b>\u00a0related to AI.<\/span>\u00a0<\/span><\/li>\n<\/ol>\n

    Conclusion<\/b><\/h2>\n

    The<\/span>\u00a0year<\/span>\u00a02024\u00a0<\/span>promises<\/span>\u00a0to<\/span>\u00a0be\u00a0<\/span>an<\/span>\u00a0exciting<\/span>\u00a0period<\/span>\u00a0in\u00a0<\/span>terms<\/span>\u00a0of<\/span>\u00a0technological<\/span>\u00a0advances<\/span>.\u00a0<\/span>From<\/span>\u00a0the<\/span>\u00a0more<\/span>\u00a0practical<\/span>\u00a0adoption<\/span>\u00a0of<\/span>\u00a0AI\u00a0<\/span>to<\/span>\u00a0the<\/span>\u00a0growth<\/span>\u00a0of<\/span>\u00a0cybersecurity<\/span>\u00a0and<\/span>\u00a0the<\/span>\u00a0drive\u00a0<\/span>towards<\/span>\u00a0sustainability<\/span>,\u00a0<\/span>trends<\/span>\u00a0that<\/span>\u00a0will<\/span>\u00a0lead<\/span>\u00a0the<\/span>\u00a0way<\/span>\u00a0into<\/span>\u00a0the<\/span>\u00a0digital\u00a0<\/span>future<\/span>.\u00a0\u00a0<\/span>Download<\/span>\u00a0the<\/span>\u00a0report<\/span>\u00a0here<\/span><\/strong><\/a>,\u00a0<\/span>for<\/span>\u00a0more<\/span>\u00a0information<\/span>\u00a0and<\/span>\u00a0detailed<\/span>\u00a0analysis<\/span>,\u00a0<\/span>feel<\/span>\u00a0free<\/span>\u00a0to<\/span>\u00a0contact<\/span>\u00a0us<\/span>: info@lfchannel.com<\/a>.<\/span><\/span>\u00a0<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

    The world of technology is constantly changing, and each year brings with it new predictions and trends that shape the global business and technology landscape. In this article, we will analyse and compile the\u00a0top ten global business and technology media trends\u00a0that will influence public relations and communications programmes throughout 2024.\u00a0 […]<\/p>\n","protected":false},"template":"","class_list":["post-70026","posting","type-posting","status-publish","hentry"],"acf":[],"yoast_head":"\nTen communication technology trends for 2024 - Tech Barcelona<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.techbarcelona.com\/ca\/posting\/ten-communication-technology-trends-for-2024\/\" \/>\n<meta property=\"og:locale\" content=\"ca_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Ten communication technology trends for 2024 - Tech Barcelona\" \/>\n<meta property=\"og:description\" content=\"The world of technology is constantly changing, and each year brings with it new predictions and trends that shape the global business and technology landscape. In this article, we will analyse and compile the\u00a0top ten global business and technology media trends\u00a0that will influence public relations and communications programmes throughout 2024.\u00a0 […]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.techbarcelona.com\/ca\/posting\/ten-communication-technology-trends-for-2024\/\" \/>\n<meta property=\"og:site_name\" content=\"Tech Barcelona\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/BarcelonaTechCity\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@bcntechcity\" \/>\n<meta name=\"twitter:label1\" content=\"Temps estimat de lectura\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 minuts\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.techbarcelona.com\\\/ca\\\/posting\\\/ten-communication-technology-trends-for-2024\\\/\",\"url\":\"https:\\\/\\\/www.techbarcelona.com\\\/ca\\\/posting\\\/ten-communication-technology-trends-for-2024\\\/\",\"name\":\"Ten communication technology trends for 2024 - Tech Barcelona\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.techbarcelona.com\\\/ca\\\/#website\"},\"datePublished\":\"2024-03-19T15:36:06+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.techbarcelona.com\\\/ca\\\/posting\\\/ten-communication-technology-trends-for-2024\\\/#breadcrumb\"},\"inLanguage\":\"ca\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.techbarcelona.com\\\/ca\\\/posting\\\/ten-communication-technology-trends-for-2024\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.techbarcelona.com\\\/ca\\\/posting\\\/ten-communication-technology-trends-for-2024\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Portada\",\"item\":\"https:\\\/\\\/www.techbarcelona.com\\\/ca\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Postings\",\"item\":\"https:\\\/\\\/www.techbarcelona.com\\\/ca\\\/posting\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Ten communication technology trends for 2024\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.techbarcelona.com\\\/ca\\\/#website\",\"url\":\"https:\\\/\\\/www.techbarcelona.com\\\/ca\\\/\",\"name\":\"Tech Barcelona\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.techbarcelona.com\\\/ca\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.techbarcelona.com\\\/ca\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"ca\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.techbarcelona.com\\\/ca\\\/#organization\",\"name\":\"Tech Barcelona\",\"url\":\"https:\\\/\\\/www.techbarcelona.com\\\/ca\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"ca\",\"@id\":\"https:\\\/\\\/www.techbarcelona.com\\\/ca\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.techbarcelona.com\\\/wp-content\\\/uploads\\\/logo-tech-bcn-black.png\",\"contentUrl\":\"https:\\\/\\\/www.techbarcelona.com\\\/wp-content\\\/uploads\\\/logo-tech-bcn-black.png\",\"width\":347,\"height\":90,\"caption\":\"Tech Barcelona\"},\"image\":{\"@id\":\"https:\\\/\\\/www.techbarcelona.com\\\/ca\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/BarcelonaTechCity\",\"https:\\\/\\\/x.com\\\/bcntechcity\",\"https:\\\/\\\/www.instagram.com\\\/bcntechcity\\\/\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/barcelona-tech-city\\\/\",\"https:\\\/\\\/www.youtube.com\\\/channel\\\/UCKX-ZX0pM37GRtVNKgr4Rxg\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Ten communication technology trends for 2024 - Tech Barcelona","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.techbarcelona.com\/ca\/posting\/ten-communication-technology-trends-for-2024\/","og_locale":"ca_ES","og_type":"article","og_title":"Ten communication technology trends for 2024 - Tech Barcelona","og_description":"The world of technology is constantly changing, and each year brings with it new predictions and trends that shape the global business and technology landscape. In this article, we will analyse and compile the\u00a0top ten global business and technology media trends\u00a0that will influence public relations and communications programmes throughout 2024.\u00a0 […]","og_url":"https:\/\/www.techbarcelona.com\/ca\/posting\/ten-communication-technology-trends-for-2024\/","og_site_name":"Tech Barcelona","article_publisher":"https:\/\/www.facebook.com\/BarcelonaTechCity","twitter_card":"summary_large_image","twitter_site":"@bcntechcity","twitter_misc":{"Temps estimat de lectura":"2 minuts"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.techbarcelona.com\/ca\/posting\/ten-communication-technology-trends-for-2024\/","url":"https:\/\/www.techbarcelona.com\/ca\/posting\/ten-communication-technology-trends-for-2024\/","name":"Ten communication technology trends for 2024 - Tech Barcelona","isPartOf":{"@id":"https:\/\/www.techbarcelona.com\/ca\/#website"},"datePublished":"2024-03-19T15:36:06+00:00","breadcrumb":{"@id":"https:\/\/www.techbarcelona.com\/ca\/posting\/ten-communication-technology-trends-for-2024\/#breadcrumb"},"inLanguage":"ca","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.techbarcelona.com\/ca\/posting\/ten-communication-technology-trends-for-2024\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.techbarcelona.com\/ca\/posting\/ten-communication-technology-trends-for-2024\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Portada","item":"https:\/\/www.techbarcelona.com\/ca\/"},{"@type":"ListItem","position":2,"name":"Postings","item":"https:\/\/www.techbarcelona.com\/ca\/posting\/"},{"@type":"ListItem","position":3,"name":"Ten communication technology trends for 2024"}]},{"@type":"WebSite","@id":"https:\/\/www.techbarcelona.com\/ca\/#website","url":"https:\/\/www.techbarcelona.com\/ca\/","name":"Tech Barcelona","description":"","publisher":{"@id":"https:\/\/www.techbarcelona.com\/ca\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.techbarcelona.com\/ca\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"ca"},{"@type":"Organization","@id":"https:\/\/www.techbarcelona.com\/ca\/#organization","name":"Tech Barcelona","url":"https:\/\/www.techbarcelona.com\/ca\/","logo":{"@type":"ImageObject","inLanguage":"ca","@id":"https:\/\/www.techbarcelona.com\/ca\/#\/schema\/logo\/image\/","url":"https:\/\/www.techbarcelona.com\/wp-content\/uploads\/logo-tech-bcn-black.png","contentUrl":"https:\/\/www.techbarcelona.com\/wp-content\/uploads\/logo-tech-bcn-black.png","width":347,"height":90,"caption":"Tech Barcelona"},"image":{"@id":"https:\/\/www.techbarcelona.com\/ca\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/BarcelonaTechCity","https:\/\/x.com\/bcntechcity","https:\/\/www.instagram.com\/bcntechcity\/","https:\/\/www.linkedin.com\/company\/barcelona-tech-city\/","https:\/\/www.youtube.com\/channel\/UCKX-ZX0pM37GRtVNKgr4Rxg"]}]}},"_links":{"self":[{"href":"https:\/\/www.techbarcelona.com\/ca\/wp-json\/wp\/v2\/posting\/70026","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.techbarcelona.com\/ca\/wp-json\/wp\/v2\/posting"}],"about":[{"href":"https:\/\/www.techbarcelona.com\/ca\/wp-json\/wp\/v2\/types\/posting"}],"wp:attachment":[{"href":"https:\/\/www.techbarcelona.com\/ca\/wp-json\/wp\/v2\/media?parent=70026"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}

To reach these conclusions, we analysed more than 25 articles published on major global media sites, such as\u00a0<\/span>Business Insider<\/span><\/a>,\u00a0<\/span>Fast Company<\/span><\/a>\u00a0and the\u00a0<\/span>Financial Times<\/span><\/a>, as well as in mainstream media such as the\u00a0<\/span>BBC<\/span><\/a>,\u00a0<\/span>Independent<\/span><\/a>\u00a0and\u00a0<\/span>The Times<\/span><\/a>. We also looked at major tech media, including\u00a0<\/span>TechCrunch<\/span><\/a>,\u00a0<\/span>Sifted<\/span><\/a>,\u00a0<\/span>IT Pro<\/span><\/a>,\u00a0<\/span>Computer Weekly<\/span><\/a>\u00a0and\u00a0<\/span>CNET<\/span><\/a>. In addition, we have taken into account insights from analysts such as\u00a0<\/span>Gartner<\/span><\/a>\u00a0and\u00a0<\/span>Omdia<\/span><\/a>\u00a0to provide a comprehensive global view.<\/span>\u00a0<\/span><\/p>\n