• The innovation consultancy becomes a Global Partner of the association to drive initiatives that promote the development of the technology and digital ecosystem.

Barcelona, March 14 2025. – RocaSalvatella, an innovation and digital business consultancy, has strengthened its partnership with Tech Barcelona by becoming a Global Partner of the association. A longtime ally of the organization, the consultancy is expanding its collaboration to coordinate strategic projects that drive the growth of the digital and technological ecosystem.

This alliance allows RocaSalvatella to take on a prominent role in boosting the business landscape through specific initiatives promoted by Tech Barcelona. As part of this, the consultancy has already taken on the coordination of the “Future of Mobility” working group, a project focused on addressing current challenges and exploring new technological solutions in collaboration with startups and key players in the sector, such as Seat Code and Freenow, among others.

According to Josep Salvatella, President of RocaSalvatella, “Our goal is to help the business community in our country make the most of the potential of the digital economy, and that’s why we’re committed to generating positive synergies with key players in the digital and entrepreneurial ecosystem, like Tech Barcelona.”

Regarding the expansion of the alliance, Salvatella comments, “We are broadening the scope of collaboration to launch a project related to the future of mobility, determine the next steps to strengthen the ecosystem, and address the impact that artificial intelligence already has and will continue to have on the daily operations of businesses and startups.”

For his part, Miquel Martí, CEO of Tech Barcelona, highlights: “RocaSalvatella’s commitment to the entrepreneurial ecosystem has positioned it as a leader in promoting innovation in Barcelona. Its experience will help us coordinate and align the efforts of corporations, startups, and institutions to further boost the growth of the ecosystem.”

• Established at Pier01 since 2015, Bis aims to strengthen its connection with key players in Barcelona’s technological and digital ecosystem to facilitate the adoption of innovative and sustainable technological solutions.

Barcelona, February 12, 2025. –The comprehensive engineering firm Bis has become a Global Partner of Tech Barcelona, strengthening its involvement in the city’s digital and technological ecosystem. Established at the association’s Pier01 since 2015 and backed by a team of 90 professionals, the company aims to enhance its connection with startups, established corporations, and research centers to stay at the forefront of technology, identify emerging trends, and develop new disruptive projects in a collaborative environment.

“Bis is a circular comprehensive engineering firm, and as such, we are committed to sustainability, information, and knowledge sharing,” says David García, founding partner of Bis. “Now, we have the privilege of being part of Tech Barcelona’s ecosystem, further reinforcing our position as a leading engineering firm capable of identifying emerging trends and developing disruptive projects that combine sustainability, circularity, and cutting-edge technology in a much broader market.”

The company’s partner adds, “being part of this ecosystem represents a fantastic opportunity to grow in a dynamic environment of technological innovation and international collaboration. It allows us to connect with startups, established companies, and research centers, facilitating the adoption of advanced solutions for sustainable building and the integration of technology into our projects.”

For his part, Miquel Martí, CEO of Tech Barcelona, highlights “Bis’s strong commitment to innovation and sustainability from the very beginning. Its incorporation as a Global Partner reinforces its focus on technology and new construction models and materials, an alliance that will drive impactful projects contributing to the transformation of cities.”

• The jewelry company seeks to improve the customer experience and optimize its organizational efficiency, through technology and in collaboration with the digital and technological ecosystem of Barcelona.

Barcelona, January 20, 2025. –The jewelry company TOUS has joined Tech Barcelona as a Corporate Partner. This alliance will allow the company, with more than a century of history, to strengthen its commitment to innovation, working in contact with more than 1,400 members and 90 partners that are part of this technological and digital association of reference in Europe.

Digitalization and technological innovation are fundamental pillars in TOUS’ growth strategy, which will be driven by a high rate of investment, a firm commitment to specialized talent and collaboration with other technological players. The firm will focus on improving the customer experience through omnichannel and personalization, as well as optimizing organizational efficiency, improving production processes and the logistics chain.

Through this agreement, the company seeks to accelerate the implementation of advanced solutions in Artificial Intelligence, data analytics and immersive technologies. The development of algorithms for language and image processing, for example, already plays a crucial role in product recommendation and trend identification, solutions that have been key to the growth of the digital channel, which has gone from 9% to 23% of its business in four years.

Xavier Rebés, Digital & Innovation Director of TOUS, states that “innovation has been in the DNA of TOUS since its origins and is a transversal lever in the strategic plan for the coming years. In this sense, and convinced of the transformative power of alliances, we are particularly excited to join a benchmark entity such as Tech Barcelona and collaborate with the dynamic digital and innovation ecosystem in the city”.

For his part, Miguel Vicente, president of Tech Barcelona, highlights how “the digital and technological transformation process of TOUS, a historic company and ambassador of Barcelona in the world, can boost the competitiveness and modernization of consolidated industries, opening up new opportunities for growth”. Likewise, Miquel Martí, CEO of Tech Barcelona, adds that “this collaboration will contribute to the joint growth of the Barcelona ecosystem”.

• The agreement puts at the disposal of Manglar’s members the services, activities and spaces of Tech Barcelona, and vice versa, encouraging collaboration between both communities.

• Located in the Gràcia neighborhood, Manglar’s coworking space has now joined the association’s Urban Tech Campus project.

Barcelona, December 2nd 2024. – Manglar, an ecosystem that brings together startups, SMEs, freelancers and remote workers, has signed a collaboration agreement with the Tech Barcelona association to enhance opportunities for growth and connection of entrepreneurs. This alliance facilitates access to services, activities and resources for both communities.

Located in the Gracia neighborhood and with 1,500 square meters, the Manglar space will become part of the Urban Tech Campus, which includes Pier01, Pier03, Pier07 and other spaces that bring innovation to the center of Barcelona. The Manglar space is the first solidarity coworking in the state, allocating part of the profits to social projects and placing special emphasis on sustainability. In addition to coworking, Manglar offers consulting and financial management services for startups, SMEs and foundations.

Mauricio Alkain and Xavi Parcerisas, co-founders of Manglar, point out that “the alliance between Manglar and Tech Barcelona opens the door to a new community of entrepreneurs and forward-thinking companies, while contributing to a more decentralized and prosperous city. We are proud to be part of the Urban Tech Campus and contribute to an ecosystem of proximity with quality standards that until now were only accessible to large corporations and multinationals.”

“Tech Barcelona’s support to the entrepreneurial ecosystem goes beyond our spaces,” says Miquel Martí, CEO of Tech Barcelona. “On this occasion, we joined forces with Manglar, an ecosystem with which we share values, with the aim of promoting the different communities of entrepreneurs in the city, fostering the exchange of ideas and promoting the growth of the whole”.

Currently, Tech Barcelona is the largest independent non-profit association in Southern Europe, representing more than 1,400 members and 90 partners. Tech Barcelona’s ecosystem model is deployed with the Urban Tech Campus project: a network of unique buildings connected because innovation and technology are integrated into the city, involving and coexisting with its citizens.

• The company, a world leader in reusable packaging solutions for fresh food, opens a center in Barcelona that will use IoT and AI to improve transparency and traceability throughout the supply chain.

• IFCO also joins as Global Partner of the association, positioning itself at the epicenter of the technological and digital ecosystem of Barcelona.

Barcelona, November 18, 2024. – IFCO, a world leader in reusable packaging solutions for fresh food, has opened a global digital hub at Tech Barcelona’s Pier01. This new hub in Barcelona will strengthen IFCO’s ability to provide real-time tracking and data-driven analytics to its customers around the world, promoting transparency, efficiency and sustainability throughout the supply chain.

Specifically, the hub starts operations with a team of 25 employees and the forecast to grow to 50 employees in the next year. This team of technology profiles will be responsible for integrating advanced tools, such as Artificial Intelligence (AI) or the Internet of Things (IoT), into its reusable transport containers (RPCs) to provide location and status updates, allowing customers to optimize container usage, reduce environmental impact and streamline logistics.

“Opening our new hub in Barcelona is a strategic investment that underscores IFCO’s commitment to delivering exceptional value to our customers. By partnering with Tech Barcelona, we’re tapping into one of Europe’s leading tech innovation hubs, empowering us to further our mission of sustainable solutions on a global scale,” said Mike Pooley, IFCO CEO.

“Our new digital hub marks a pivotal advancement in our digital journey, enhancing our technological capabilities to drive meaningful improvements in our services. Building this expertise in-house enables us to innovate continuously, while Tech Barcelona’s dynamic ecosystem aligns perfectly with our vision of a tech-driven future for sustainable supply chain solutions,” explained Dr. Sebastian Grams, IFCO CDO.

For Miquel Martí, CEO of Tech Barcelona, “the incorporation of IFCO as a Global Partner of the association and the establishment of its new digital hub at Pier01 will boost the growth of Barcelona as a benchmark in technology applied to the circular economy. Tech Barcelona will continue to be a gateway for international companies seeking to generate global impact from the city”.

• HCLTech starts a partnership with Tech Barcelona to engage and strengthen its commitment to Barcelona’s tech community and talents.

• The global tech company has established itself at Tech Barcelona’s Pier01, where it will engage with startups and other corporations.

 Barcelona, 17 October 2024. – HCLTech, a leading global technology company, joins Tech Barcelona as a Corporate Partner, becoming part of the largest tech association in Southern Europe. This partnership reinforces the company’s commitment to engage and strengthen its involvement with the growing IT ecosystem in Barcelona.

HCLTech is a global technology company, home to more than 219,000 people across 60 countries, delivering industry-leading capabilities centered around digital, engineering, cloud and AI, powered by a broad portfolio of technology services and products.

The company has been present in Spain since 2016, with offices in Madrid and Barcelona, as well as a co-innovation lab in Madrid. As part of the agreement, HCLTech has also established a presence at Tech Barcelona’s Pier01, where it will interact with local startups and corporations.

“We are thrilled to become a Corporate Partner and engage with Tech Barcelona. I truly believe that with this partnership, we will be empowered to engage with the entire IT ecosystem in Spain, especially with local talent as we elevate our offerings and presence in Spain and unveil exciting career opportunities,” Carlos Morales, Spain Country Lead, HCLTech.

Miquel Martí, CEO of Tech Barcelona, said, “Partnering with a global tech leader like HCLTech is a major boost for Barcelona’s tech scene. It highlights our city’s growing role as a global hub for multinational companies and strengthens our strategic position between Asia and the United States. We are excited to connect these multinational corporations with local startups and businesses, fostering mutual growth and development from Barcelona.”

Tech Barcelona represents over 1,400 members and counts with the support of over 90 partners, leading companies of different sectors.

Barcelona, October 16th 2024. – JLL, a global leader in real estate services, joins Tech Barcelona as a Corporate Partner to speed up the digital transformation of the industry in the city. This partnership will allow JLL to connect with an ecosystem of more than 1,400 members and 90 partners, boosting its ability to adopt and promote innovative solutions, particularly in the field of proptech.

“Innovation drives growth, which is why at JLL we rely on technology and artificial intelligence in our decision-making process,” says Laura Caballero, director of the Barcelona office and head of Research at JLL. Joining Tech Barcelona, she adds, “ is a significant step forward for us, it will allow us to enhance our internal capabilities and be an active part of the digital transformation of the real estate sector.  We believe that collaboration between real estate and technology is crucial in order to face the challenges of the future and generate positive outcomes for our clients and the market”.

Miquel Martí, CEO of Tech Barcelona, points out that “the involvement of an important international company like JLL in advancing innovation in Barcelona’s real estate sector will be vital for the growth of the ecosystem, fostering collaboration with startups and other companies in the city.”

The partnership comes at a time in which the city has seen an improvement in its real estate indicators in 2024. Thus, a notable increase has been detected in office contracting, reaching 240,000 square meters in the January-September 2024 period, representing a 38% growth compared to the same period in 2023. The technology industry plays a major role and the retail market is very active, with many digital native brands looking to open a physical space in the city’s main shopping streets.

Barcelona, 8 d’octubre de 2024. – El Col·legi de Censors Jurats de Comptes de Catalunya ha signat un acord de col·laboració amb Tech Barcelona, marcant un pas més cap a la integració de la innovació i la tecnologia en el món de l’auditoria. Aquesta aliança estratègica permetrà compartir recursos, coneixements i experiències, amb l’objectiu de fomentar la digitalització i modernització d’un sector que està en plena transformació i que requereix de nous coneixements digitals i, fins i tot, de perfils professionals plenament digitals.

“Aquest conveni reafirma el nostre compromís amb l’excel·lència i la innovació, buscant sempre adaptar-nos millor a les necessitats del mercat i anticipar-nos als reptes del futur i el present més immediat, com poden ser l’aplicació de la IA en el dia a dia de l’auditoria o la preservació de la ciberseguretat. Convidem a tots els professionals del sector a participar en les iniciatives que sorgiran d’aquesta col·laboració, que segur seran de gran benefici per a tots”, assegura Joan Vall Gil, president del Col·legi de Censors Jurats de Comptes de Catalunya.

Miquel Martí, CEO de Tech Barcelona, subratlla: “Aquesta aliança ens permetrà aplicar l’experiència tecnològica del nostre ecosistema al món de l’auditoria, afavorint la seva transformació digital. Junts, podem aplicar solucions innovadores que reforcin la competitivitat del sector, assegurant alhora la seva transparència i adaptació als nous desafiaments econòmics i socials.”

Tech Barcelona, l’associació privada sense ànim de lucre que vertebra l’ecosistema tecnològic i digital de la ciutat, actualment representa a més de 1.400 socis i 90 partners, líders en els seus sectors.

• The partnership will enable the company, known for its leadership in innovative and sustainable building solutions, to integrate and contribute to the growth of Barcelona’s technology ecosystem

 Barcelona, July 26^th, 2024. – Molins has partnered with Tech Barcelona as a corporate partner, enable Molins to actively participate in the development of the city’s digital innovation ecosystem, while exploring possible collaboration opportunities with startups, scaleups and other companies in the sector. The agreement between the construction solutions company and Tech Barcelona underlines the company’s commitment to solidify Barcelona as a leading technology and digital innovation hub in Europe.

Molins’ involvement in the Tech Barcelona ecosystem will promote alliances between the company and digital solutions and services companies, advancing its digital roadmap, especially those initiatives focused on customer experience and Industry 4.0.

Digitalization is a strategic pillar that drives sustainability, efficiency and innovation at Molins. The company’s digitalization strategy for the coming years encompasses more than 50 initiatives across six key areas: Customer Experience, Industry 4.0, Data and Analytics, Employee Experience, Digital Enterprise, and Infrastructure. Among the most noteworthy projects are the implementation of omnichannel processes and solutions for customer relations, the creation of a centre of excellence in artificial intelligence applied to industry, and the development of capabilities to promote innovation, the adoption of change, and collaborative and agile methodologies.

According to Javier Sueiras, Chief Information Officer at Molins, “Innovation and digitalization are key pillars in Molins’ strategy. Our partnership with Tech Barcelona aims to integrate and enrich its innovation ecosystem and explore potential collaborations with local and international digital players”.

On the other hand, Miquel Martí, CEO of Tech Barcelona, emphasizes that “our partnership with Molins reflects a shared commitment to building a more technological and sustainable future. At Tech Barcelona, we will continue to support all industries in this transition, fostering collaboration between all players in the ecosystem to make it a reality”.

• The global HR platform will bring its solutions for onboarding, managing and paying talent worldwide to Barcelona’s tech and digital ecosystem

Barcelona, 3 July 2024. – Deel, the all-in-one HR and payroll platform for global teams, has joined Tech Barcelona as a Corporate Partner. Founded in 2019 within Y Combinator, Deel handles everything from hiring and onboarding to payroll, compliance and engagement, all on a single platform. It is one of the fastest-growing tech companies in the world, achieving $500M in ARR (annual recurring revenue) in less than five years and has more than 35,000 clients across 150 countries.

Deel has joined Tech Barcelona to bring its HR and payroll expertise to the city’s tech and digital ecosystem, allowing Spanish companies to efficiently and centrally access global talent.

Ryan Freeman, head of partnerships at Deel, said “We’re focused on helping millions of people to work for the best companies in the world, no matter their location. Deel believes that qualifications, not location, should determine opportunities. So we’re thrilled to join forces with Tech Barcelona to open up the opportunities global hiring brings to the tech scene in Barcelona and beyond.”

“Our partnership with Tech Barcelona is a clear statement on our vision to support startups and SMBs in their international and local expansion, hiring the right talent anywhere in the world, and compliantly with the local regulations”, said Isaac R. Betanzos, Regional Head of Partnerships – MENA & Spain.

According to Miquel Martí, CEO of Tech Barcelona, said “The incorporation of Deel, one of the fastest-growing startups worldwide, is excellent news for our ecosystem. Given the increasing challenge of global talent acquisition and management, we highly value Deel’s culture of partnerships, which facilitates the implementation of its solutions and fosters the development of tech ecosystems wherever it operates.”