How can companies effectively connect with their customers?
In this session, we’ll explore the evolution of mobile communications and analyse how WhatsApp and RCS enable truly two-way conversations.

You’ll learn how to design secure, enriched conversational flows tailored to your business’s critical needs. During the session, we’ll break down solutions for:

Marketing and lead qualification:
How to move from promotion to conversation, strategies to drive engagement, and qualify leads directly within the chat.

Customer support and conversations:
Optimising customer service through hybrid models (bots + human agents) to resolve queries in a fast and personalised way.

Smart notifications:
Going beyond simple alerts. We’ll show how to implement enriched transactional notifications (delivery alerts, appointment reminders, payment notices, or service updates) that ensure higher open rates and build trust.

A must-attend masterclass to understand how to orchestrate the mobile channel end to end.