A product manager identifies customer needs, analyses how they align with business objectives and designs a product or feature that will fulfil these requirements. They articulate what success will look like for the product and lead the team to make that vision a reality. Over the last 15 years, a new subset of this role has emerged: the digital product manager. In the highly saturated world of digital products, great apps matter more than ever. With low or zero switching costs, ratings, shares and reviews, customer retention is a constantly evolving challenge.

Is a digital product manager a problem solver? Figure out here: https://blog.outvise.com/key-challenge-today-digital-product-manager/ 

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