Lorena van den Berg Appointed New CEO of Netsense, Succeeding Cristina Singla
Lorena van den Berg has been appointed the new CEO of the company, replacing Cristina Singla, who concludes a 15-year chapter leading the project.
This transition marks the beginning of a new era for the consulting firm, with a focus on innovation, applied artificial intelligence, and strategic brand evolution.
Netsense, a consultancy specialized in digital strategy and brand experience, announces the appointment of Lorena van den Berg as its new CEO. She succeeds Cristina Singla, who ends a 15-year tenure at the helm of Netsense, having established it as a leading name in the digital environment.
Throughout her career, Cristina has led Netsense’s growth with vision and transformative capacity, supporting major brands in key sectors such as healthcare, pharma, and real estate, and driving high-value strategic, creative, and technological projects.
With a background in Telecommunications Engineering, Cristina has combined her experience in project management and business development with a creative mindset focused on innovation. Before founding Netsense, she worked in startups and digital consulting firms, and has been an active figure in forums on digital transformation and branding.
Lorena van den Berg, previously Client Services Director, now takes over as CEO with the mission of launching a new development phase for the company—centered around applied AI, brand evolution, and digital excellence.
“I take on this new role with great responsibility and excitement, looking forward to continuing to support our clients in the major challenges of the new digital era,” stated Lorena van den Berg.
For her part, Cristina Singla shared a few words on this moment of transition:
“Closing this chapter is deeply emotional. Netsense has been much more than a professional project. I leave with the peace of mind that the company is in the hands of an extraordinary team, with everything needed to take Netsense even further.”
This leadership transition marks a turning point for Netsense, reinforcing its commitment to innovation, talent, and continuous transformation.
🔗 More information: www.netsense.es
📩 Request an interview with Cristina Singla or Lorena van den Berg: csingla@netsense.es or lorenav@netsense.es
🇨🇦 Traducció al Català