Si ahorras energía, alargas la duración de la batería de tu portátil, y se nota.

Muchas veces nos parece que la batería de nuestro portátil dura mucho menos de lo que debería. Cuando estamos trabajando con nuestro dispositivo y no está enchufado a la corriente, solemos mirar el porcentaje de batería restante y la aproximación en horas de duración de la misma. Según esta estimación, calculamos si es necesario llevar el cargador del ordenador encima o no y, muchas veces, nos llevamos la sorpresa de que nuestro ordenador se apaga antes de lo previsto. 

Muchos fabricantes estiman una duración de batería realista utilizando el término “hasta”, lo que indicaría que la batería del portátil podría durar hasta, por ejemplo, 14h sin cargar. Sin embargo, depende mucho del uso que le demos nosotros al portátil, por lo que si nos pasamos la mañana visualizando vídeos o utilizando aplicaciones que consumen mucha batería, por mucho que nuestro ordenador nos indique que la duración aproximada sería de 7h, lo más probable es que a las 5h lo tengas que enchufar a la corriente. Por lo tanto, las estimaciones son correctas, pero debemos considerar el tipo de uso que le damos al dispositivo para evitar sorpresas. 

Por ello, desde Techaway queremos darte algunos consejos para optimizar el uso de la batería de tu portátil:

1. Atento al brillo de la pantalla.

La pantalla del portátil es lo que más consume. A pesar de que parece evidente, solemos olvidarlo. Para evitar consumir demasiada batería, es recomendable controlar el brillo de nuestra pantalla, ponerlo al máximo en las horas de mucha luz y acordarse de reducirlo en zonas menos luminosas. Además de ahorrar batería, ayudarás a cuidar tu visión y evitarás problemas futuros. 

¡Cuidado! El brillo automático también consume batería y no es del todo fiable. Mejor si lo ajustas de manera manual. 

2. ¿Suspender o apagar el portátil?

El gran dilema. Esto depende de la cantidad de uso que le des al día. Si sólo te conectas por la mañana para ver los correos y no lo vuelves a tocar hasta la noche, mejor apagarlo, ya que el consumo será nulo durante este tiempo. De igual manera, cuando nos vamos a dormir, la opción de suspender es la menos adecuada. 

Sin embargo, si sueles utilizar tu ordenador varias veces al día, lo ideal es suspender o bajar la tapa del equipo. Al dejar de utilizarlo y volverlo a coger en repetidas ocasiones, evitamos que el equipo tenga que encenderse y cargar todas las páginas y programas de nuevo, gastando mucha más batería. 

3. Desconecta los periféricos.

Los periféricos conectados por USB consumen mucha batería. Solemos tener conectados al ordenador teclados, ratones y otros periféricos, incluso cuando no los estamos utilizando, y eso también afecta a la salud de nuestra batería. ¡Desconéctalos y deja de gastar batería de forma innecesaria!

4. Cierra los programas que no uses.

Todo lo que tenemos abierto en nuestro ordenador portátil está consumiendo batería: pestañas, sesiones, programas… Es aconsejable acordarse de cerrar todo aquello que no estés utilizando, a no ser que tengas que volver a abrir el mismo programa o pestaña al poco tiempo. En ese caso, mejor no lo cierres, ya que al volver a abrirlo y forzar al ordenador a recargar todo de nuevo, consumirá mucha más batería que dejándolo abierto. En definitiva, cuando abras una pestaña o un programa y hayas terminado de utilizarlo para todo ese mismo día, ciérralo. 

5. La iluminación del teclado también es importante.

¡Mucho ojo con la iluminación del teclado! Prácticamente no somos conscientes ni de que está ahí hasta que llega la noche. Lo más recomendable es seguir las mismas pautas que con el brillo de la pantalla: ajústalo manualmente cuando sea necesario y a tu gusto.

En 2020, la industria de los creadores de contenidos generó más de 104.000 millones de dólares en todo el mundo. Trabajar con estos perfiles puede ayudar a un negocio a llegar a una gran comunidad de influencia, normalmente centrada en un campo de interés concreto. Además, los influencers adaptarán el mensaje de la marca para que encajen en su audiencia, evitando que parezca meramente publicitario.

¿Te has planteado alguna vez trabajar con influencers pero no sabes cómo seleccionar los mejores perfiles para tu empresa?

Te dejamos dos ideas clave para seleccionar el perfil de influencer perfecto para tu empresa:

• Mejor calidad que cantidad. Esta es la regla más importante ya que nos encontramos con perfiles que, aunque alcancen un gran volumen de seguidores, no aportan valor a su audiencia y esta es mera espectadora de la cuenta, sin sentirse identificada con los valores del perfil.
• Alineados con los valores. ¿Tenemos en cuenta los valores de los trabajadores cuando estamos en un proceso de selección de personal? Seguro que sí. Por ese motivo, es de vital importancia tener en mente que los influencers son un miembro más de la compañía. Se trata de personas que posicionarán como representantes de nuestra empresa y, en consecuencia, transmitirán nuestros ideales, preocupaciones y valores. La elección va más allá de ver si encaja en el presupuesto, tiene una comunidad suficientemente grande o, simplemente, nos gustan sus fotografías. Debemos indagar un poco más, ver sus últimas publicaciones, hacer un análisis del contenido que ha publicado hasta el momento para conocerle en profundidad. Su comunidad en las redes sociales actúa como un grupo de amigos y los suelen conocer muy bien. Por ese motivo, podrán ver si tu compañía o producto encaja y se lo comprarían como si fuese la recomendación de un íntimo amigo.

Si te interesa profundizar en este tema, puedes seguir leyendo aquí: https://lfchannel.com/encontrar-influencers-para-tu-empresa/

La Escuela Europea de Microcirugía Reconstructiva, RMEs, se ha unido a GooApps ® para desarrollar una web app. Esta plataforma se encarga de ofrecer servicios de e learning sobre el sector médico y sanitario.

La innovadora web app, disponible para móviles y navegadores, ofrece grandes facilidades para la formación avanzada en microcirugía.

España vive la reactivación de un sector clave para su economía, después de atravesar dos años desafiantes. A su vez, la industria pasa por un período de profunda transformación para entregar a los viajeros experiencias más digitales, personalizadas y únicas. ¿Cómo puede la tecnología ayudar al resurgimiento del turismo?

The story of a partnership that reveals an innovative business strategy meant to be for eXplorins

We focus on building connections, finding contacts, and establishing networks. We know the spark that drives the change is to team up. So we spread the creative vibe, knowing we attract the right tribe.

eXplorins was not founded on an idea, but instead, it grew from the roots of the surrounding living cultural environment. The rich cultural context is not only our inspiring muse. It is a dynamic resource, a bunch of creative stimuli, a human treasure of arts and technology that helps us co-create and deliver hybrid and immersive cultural experiences.

If it is neither competition nor cooperation: what makes eXplorins’ business strategy so innovative?

eXplorins realized that if you want your ideas to just shine, you compete. If you want your ideas to be helpful, you cooperate. But if you want your ideas to work out bringing benefits to you, your partners and the local community, then you embrace the coopetition strategy.

What is Coopetition strategy?

It can be easily explained by describing the relationship that exists between Indian rhinos and Mynas (a bird specie). Their unspoken deal is based on the logic of giving and receiving for their own good and for the equilibrium of the ecosystem. Mynas save rhinos from parasites while assuring themselves a food source. Likewise, eXplorins finds its mates, joining efforts, competencies and visions to create authentic cultural experiences that produce sustainable triple impact locally.

The coopetition strategy doesn’t affect the ability of a company to position well in the market. Not even converts a company into an ONG, sacrificing its profits, compromising its image or bargaining power. On the other hand, it is a new way of approaching business that prioritizes the quality and consistency of the results gained. eXplorins’ success is measured on the ability to multiply positive impacts in situ. So the more opportunities arise to accomplish this goal, the better for eXplorins and for the local community.

The coopetition strategy applied to a real case: the “Enter to WIN” story

WindingTree (WIN): a company that rethinks the accommodation booking system by removing the intermediaries between a traveller and a hotelier through the use os WEB3. WIN allows local communities to capture the real value of the profits and strengthen their local brands without having to depreciate their cultural and economical value.

WIN and eXplorins met at the XDWeek 2022 in Cologne both invited as spetial speakers for Digital Tourism Think Tank. After the talk they saw an instant opportunity to collaborate.

Their objective was to do much more than simply communicate their disruptive ideas. They wanted to deliver to people an interactive cultural hybrid experience in Barcelona that could help both brands to:

1. Show what interactive cultural experiences mean to an international audience coming for the ETHBarceloan 2022.
2. Allow people to learn key concepts of the WIN world and WEB3 in a totally new way.

As a result, there comes eXplorins magic and “Enter to WIN” was created, and where:

1. We wanted to bring people to iconic places in Barcelona and share their secret stories in an interactive way.
2. We wanted visitors to imagine the past while experiencing the future.
3. And we definitely wanted them to feel part of this creative narration: real players in a hybrid game.

We challenged new talents to design and create 3D models and develop cultural experiences following eXplorins methodology. AR models are the keepers of knowledge and fun: they also host in fact our limited edition POAp created by PANOT.es which can be won by the users. As always, we capture the hidden and we bring it to light: letting people learning-by-playing.

Enter to Win is a metaphor, but it also is the moral of this story: if you want to encourage a new generation of conscious travelers, you can’t do it alone. It’s neither a “Go big, or go home” nor “a jar fills drop by drop”. Competition means that I win, if you win, cause we all win.

Para controlar y mejorar la eficiencia de la cadena de suministro los #software de #logística se convierten en los grande aliados de toda empresa. Pero, ¿sabemos cuáles son los software de logística?

Recuperamos un artículo donde te lo explicamos en detalle https://hedyla.com/cuales-son-los-software-de-logistica/

#SoftwareLogistica #AILogistics #LogisticSoftware #SupplyChain #Hedyla #LogisticsToTheNextLevel

In a post-Brexit Europe, selling online means facing a changing scenario and the risk of running into unpredicted obstacles

While Brexit has become an established element of the world we live in (it was initiated in 2016), the shockwaves it sent across Europe continue to affect and impact our daily lives. The UK has always been a big player in the international community of European countries and, therefore, reevaluating its relationship with the EU member states is incredibly complex.

Firstly, breaking down such well-built and deeply-rooted international relationships, which have united communities and markets across borders for a significant amount of time, is simply not feasible. Neither is it possible to ignore the situation and manage the movement of people and goods as though nothing has changed. Many UK e-commerce stores are used to selling cross-border to other European countries and, equally, Europeans regularly purchase from the UK, using marketplaces or directly to consumers. This strong link can be demonstrated by the fact that 48% of UK exports go to European countries. 

The consequences of this tricky situation have also had a significant impact on the world of online sales. So what are the main challenges when selling online from the UK to countries in Europe? 

A tricky situation

A number of factors are responsible for interrupting the ease of online sales from the UK to Europe. Less freedom of movement of goods is one of the main factors, although Brexit might not be completely to blame. It is hard to say with precision exactly what impact Brexit has had, due to the UK exiting the EU at a time when the COVID-19 pandemic broke out.

Legally speaking, although the Withdrawal Agreement set out to guarantee regulatory continuity, it is probable that both legislative systems will go their own way with time: increasing the points of distance and making new agreements necessary. Inevitably, this also has an effect bureaucratically, having a decisive impact on the fluidity of consumer-business relations.

As a result, it is necessary to identify how the ambiguity and cumbersome nature of the changed international scenario will take effect.

The VAT issue

VAT cannot be applied to products sold in Europe exactly as it is in the UK. Conversely, it has to be calculated according to the country of destination. As a result, the VAT net price must be declared in order for it to then be calculated and added to the price of the product at the time of sale. Until 2021, it was necessary to register in all the countries that sales were made in. However, this changed when the IOSS (Import One Stop Shop) was introduced, making the process easier by enabling sales in all European countries because of only having to register with one of the member states. With merchants being able to rely on marketplaces, the issue is even more straightforward, as they can also rely on the platform’s intermediation for the calculation and application of costs at the time of sale. 

Nevertheless, if a transaction is higher than the value of EUR 150, other regimes aside from the IOSS number come into place, such as DDP (Delivered Duty Paid) and DAP (Delivered at Place). With DDP, the seller takes on all taxes and charges. These costs, which cannot be charged in advance, must be charged at the time of sale. However, in the case of DAP, the additional costs and fees go to the buyer, who could incur unexpected expenses following the purchase. Although this can be advantageous to the seller, as they have little liability, it can affect customer loyalty in a negative way.

Consumer protection

European and British regulations are currently fairly aligned when it comes to product regulations – labelling, quality certificates, supply chain – and this may not change over time. The European Union is especially interested in consumer protection and UK merchants will need to to keep themselves up-to-date with any new rules and laws concerning this if they are looking to do cross-border e-commerce. The same goes for data protection, though on this front the legislative systems are currently quite compatible. As things currently stand, the General Data Protection Regulation (GDPR) has been incorporated into British law, but this does not mean that a regulatory gap will not arise later down the line.

Amazon

E-commerce companies using Amazon as an intermediary to sell their products is another matter entirely. This is not only illustrative of the current situation, but also an unavoidable practical problem, given that Amazon is Europe’s marketplace of reference and lots of transactions take place on its platform. The issue, on this occasion, is that Amazon is no longer going to manage the transport of goods across the border between Europe and the UK. The Fulfilled by Amazon (FBA) logistics service operating in Europe is not the same as the one that handles shipments in the UK anymore. Merchants selling cross-border will now be forced to deal directly with customs clearance, and then return to outsourcing the shipment to Amazon’s logistics.

Navigating uncharted waters

The future of cross-border e-commerce between the UK and European countries is uncertain. We are accustomed to selling and buying products as though shipping comes from within our own borders, and lots of UK merchants have a solid customer base in more than one European country. So as not to damage or break down such relations, a number of e-commerce retailers are looking to open locations in Europe. Whether you choose to adapt your business model to the new configuration of international business relations, or develop a strategy that could mean dividing the company – both will involve navigating unknown territory.

A key part of the issue is to have as clear and up-to-date an idea as possible of the regulations and tariffs you must adhere to, in order not to incur penalties or waste unnecessary energy. With this in mind, it is recommended that retailers use Merchants of Records such as Go Global Ecommerce, who are equipped to handle the more cumbersome and complex aspects of what is ultimately a risky and challenging scenario. This, in turn, stimulates a search for creative solutions and boosts expansion into other markets.

¿Quieres saber cómo administrar tu flota y sacarle el mayor provecho con un #TMS?

Hoy te lo explicamos en #Hedyla  https://hedyla.com/administrar-tu-flota-con-un-tms/https://lnkd.in/eWmiEPZD

Las empresas que utilizan el TMS de #Hedyla han conseguido #reducir hasta un 90% su tiempo dedicado a la #planificación y gestión administrativa de sus transportes

#AILogistics #LogisticsToTheNextLevel #blogHedyla